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Unit 11: Library Associations: India, UK and USA




                                                                                                Notes


              Task  List the various divisions of the American Library Association.
          Self Assessment


          State whether the following statements are true or false:
          11.  CILIP is the leading professional body for librarians, information specialists, and
               knowledge managers in the USA.

          12.  CILIP hosts a conference every two years called Umbrella.
          13.  SLA was founded in 1919 in the United States.
          14.  The Library Association (LA-UK) was founded in 1877 with its headquarters in London.
          15.  ASLIB regards itself as a resource for management.




             Case Study  Establishing Content Awareness Evaluation Criteria
                         for Library Websites


                  he recent years have seen the emergence of websites as an ideal medium through
                  which knowledge and information can be disseminated very efficiently to every
             Tnook and corner of the world. Libraries also use their websites for disseminating
             information among users and to popularize their services. Content richness of library websites
             depends upon its collection, services, facilities, administrative support and updating policy
             etc. These features are collectively referred as content awareness of library websites. Content
             awareness indicates qualitative and quantitative aspects of information provided on the
             library websites. Evaluating library websites through content awareness is one of the methods
             for measuring usefulness of websites. In this case study, an empirical approach is used for
             the development of content awareness criteria of academic library websites.
             The web appearance of academic library websites of India has been searched during June,
             2009 and found that a few of the central universities and institutes of national importance
             do not have separate library websites. It is found that URL of Nagaland University Library
             website is not extractable due to use of JavaScript in Web page designing, though evaluative
             study of the Nagaland University Library website has been conducted. Except University
             of Delhi and University of Hyderabad, none of the central universities libraries have
             separate Websites.
             The Web offers libraries the possibility to become disseminators of information through
             websites. The most effective library website appears to be the one that has a clear sense of
             purpose as well as a clear sense of users’ needs. Therefore, an important aspect of planning
             and maintaining a website is to identify the likely users and to review their needs. Rozic-
             Hristovski, Todorovski and Hristovski reported about developing a library website and
             included a guide to library services and resources in 1997. In the early 1990s, Nielsen and
             Rubin pioneered the testing of websites to determine whether websites met users’ needs.
             They adapted usability engineering techniques developed for computer software design
             and applied them to Web design.

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