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Unit 32: Role of Education in Generating Environmental Awareness

development and population on each other and also about the collective impacts of both of these Notes
on the natural environment. This can be done through various population education Programmes
conducted on different levels. It is through population education Programmes also that awareness
regarding the impact of rapid growth of population on environment and development can be
built.
How does the Growth of human population affect development? Well, the production which is
essential for the economic development depends on Natural Resources and Human Resources.
Human resources are the Active Resources that help in the exploitation and utilization of natural
resources. The exploitation and utilization of natural resources finally lead to production and
economic development. Thus, human resources have greater importance in the overall process of
development.
When human population grows beyond a certain limit, the pressure on natural resources increases
due to the fact that the production is to be raised to meet the demands of the increasing population.
On the other hand, all the produce is finished in meeting the demands of the growing population
and savings become zero or very less. This condition does not allow the formation of Capital and
without capital there cannot be any production in future.
The economic development too, has great impacts on the growth of population. The per capita
increase in income of people leads to the rise in their living standards. When the living standards
of people rise, they start realizing the need and importance of keeping smaller families. This
thought encourages them to control the birth rate and the further growth of population is stabilized.
III. Public Awareness through Awareness Campaigns: A series of planned activities that are
intended to achieve a particular social, commercial or political aim- is called as a campaign.
Campaigns in environmental context are intended to generate awareness regarding the urgent
needs of the conservation of environment and its resources as well as to take up appropriate steps
through different activities for the recovery of the lost health of environment of a particular area
or locality. Environmental Awareness Campaigns are very important for generating awareness
regarding the actual status of various resources of the natural environment, the impacts of ongoing
processes of development on these resources and the effective measures to be taken up for the
recovery of that which has been lost during the course of development.

The environmental campaigns are usually conducted by government agencies or
by non- government bodies by making provisions of funding and by ensuring the
participation of the public.

National Environmental Awareness Campaign: The Multi-media Campaign launched during the
mid-1986 by the Ministry for Environment and Forest, Government of India, for the generation of
environmental awareness with active components for the recovery of the lost health of environment
is called as National Environmental Awareness Campaign.
The National Environmental Awareness Campaign is a large scale programme of the Ministry of
Environment and Forests, which was started during mid-1986. It is organized every year on a
particular theme decided by the ministry. This campaign is designed to disseminate environmental
messages to a wide range of target groups utilizing conventional and non- conventional methods
of communication.
(i) Financial Assistance and Institutions that carry on Awareness Campaigns: Under the NEAC
nominal financial assistance is provided to registered NGOs , schools, colleges, universities,
research institutions, women and youth organizations, army units, state governments'
departments etc. through Nodal Agencies. These institutions organize awareness activities
fixes by the ministry for a particular year.
Presently, the campaign is implemented through 29 regional resource agencies (RRAs) for
specific states or region of the country. These agencies are responsible for the physical
monitoring of activities of different organizations. In the year 1986 the number of participating

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