Page 132 - DCOM102_DMGT101_PRINCIPLES_AND_PRACTICES_OF_MANAGEMENT
P. 132

Principles and Practices of Management




                    Notes          3.  Committees take more time in procedural matters before any decision is taken. In some
                                       cases, slowness seriously handicaps the administration of the organisation.
                                   4.  Committees are an expensive device both in terms of cost and time.

                                   5.  When the committee findings represent a compromise of different viewpoints, they may
                                       be found to be weak and indecisive.
                                   6.  No member of a committee can be individually held responsible for the wrong decision
                                       taken by the committee.

                                   7.  It is very difficult to maintain secrecy regarding the deliberations and the decisions taken
                                       by a committee, especially when there are many members in the committee.




                                     Notes       Global Organising
                                     Organisational Structure: Organisational structure provides a route and locus for decision
                                     making. It also provides a system, or a basis, for reporting and communication networks.
                                     The basics of an organisation chart are similar for both domestic firms and international
                                     firms.  But since international firms  have to  face complex problems, the  form  of  the
                                     organisational structure is  specific to  them. The  structure of an organisation  becomes
                                     complex with the growing degree of internationalisation.
                                     Co-ordination among the branches/units: The different branches/units need to be well
                                     co-ordinated in order to make the organisational structure effective. Proper co-ordination
                                     smoothens communication  between one branch and  another. It  is true  that there  are
                                     impediments to effective co-ordination. Managers at  different units may have varying
                                     orientation. The geographic distance may be too much to ensure effective coordination.
                                     Formal co-ordination can be ensured through direct contact among the managers of different
                                     branches/units. It can also be ensured by giving a manager of a unit the responsibility for
                                     coordinating with his counterpart in another unit. A number of international firms have
                                     adapted the practice of direct reporting to headquarters by managers.






                                     Case Study  The Lowering of the Pirates' Flag at Apple

                                           he combination seemed ideal. Steven P. Jobs, charismatic co-founder and chairman
                                           of Apple Computer,  Inc., Woos  John Sculley, the young,  dynamic president of
                                     TPepsi-Cola USA, to be president of Apple. While Jobs oversaw technical innovation,
                                     Sculley was to boost Apple's marketing expertise and improve its relationship with retailers
                                     and customers. The ultimate goal was to break IBM's stronghold on the business market
                                     for personal computers. Under Jobs, the company had almost a singular focus on products,
                                     and Jobs had piqued the imagination of employees with predictions of "insanely great"
                                     new computers. One of Sculley's first moves was reorganising the company's nine product-
                                     oriented and highly decentralized divisions into two major divisions, one for the Apple II
                                     and  one, headed by Jobs  himself, for  the forthcoming Macintosh. The reorganisation
                                     allowed resources to be focused on the company's two major product lines and facilitated
                                     Sculley's emphasise on marketing them, particularly to the business community.



                                                                                                         Contd...



          124                               LOVELY PROFESSIONAL UNIVERSITY
   127   128   129   130   131   132   133   134   135   136   137