Page 8 - DMGT401Business Environment

Tanima Dutta, Lovely Professional University Unit 1: Indian Business Environment

Unit 1: Indian Business Environment Notes

CONTENTS
Objectives
Introduction

1.1 Theoretical Framework of Business Environment
1.1.1 Internal Environment
1.1.2 External Environment

1.1.3 Micro Environment
1.2 Recent Developments in Political, Economic and Social Environment
1.3 Techniques of Environmental Scanning and Monitoring
1.3.1 Environmental Analysis
1.3.2 Environment Technology Opportunities Portal

1.3.3 PESTLE
1.3.4 Social, Legal, Economic, Political and Technological (SLEPT) Analysis
1.3.5 Methods of Scanning the Business Environment

1.3.6 Scanning the Macro Environment
1.4 SWOT Analysis of Indian Economy
1.5 Planning in India
1.5.1 Brief View of Five Year Plans
1.5.2 Five Year Plans: Target vs. Achievements

1.6 Summary
1.7 Keywords
1.8 Self Assessment

1.9 Review Questions
1.10 Further Readings

Objectives

After studying this unit, you will be able to:
Assess the theoretical framework of business environment
Discuss the recent developments in political, economic and financial environment

Explain the techniques of scanning the environment
Conduct a SWOT analysis of the Indian economy
State the achievements of five year plans in India.

LOVELY PROFESSIONAL UNIVERSITY 1