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Anand Thakur, Lovely Professional University                          Unit 12: Behavioural Implementation




                        Unit 12: Behavioural Implementation                                     Notes




             CONTENTS
             Objectives
             Introduction

             12.1 Stakeholders and Strategy
             12.2 Strategic Leadership
                 12.2.1 Role of a Strategic Leadership
                 12.2.2 Leadership Approaches

             12.3 Corporate Culture and Strategic Management
                 12.3.1 Influence of Culture on Behaviour
                 12.3.2 Creating Strategy Supportive Culture
             12.4 Personal Values and Ethics

                 12.4.1 Importance of Ethics
                 12.4.2 Approaches to Ethics
                 12.4.3 Building an Ethical Organisation
             12.5 Social Responsibility and Strategic Management

                 12.5.1 Responsibilities of  Business
                 12.5.2 Need for CSR: The Strategy
             12.6 Summary
             12.7 Keywords

             12.8 Self Assessment
             12.9 Review Questions
             12.10 Further Readings



          Objectives


          After studying this unit, you will be able to:
               Explain the concept of stakeholder management
               Describe the concept of strategic leadership
               Discuss the corporate culture and strategic management
               Identify the role of personal values and ethics

               Realise the concept between social responsibility and strategic management







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