Page 141 - DCAP405_SOFTWARE_ENGINEERING

Software Engineering

Notes

Caselet Design Software Vendors see Big Market in India

esign software vendors see a big market emerging in India as outsourcing of
engineering services gains momentum. The outsourced engineering services is
Dconsidered a next big thing for Indian vendors, who are seen buying design
software and tools to build capabilities to tap the new found opportunity.

“The engineering services provider (ESP) category is an emerging market segment for us
where we are seeing some good growth,” said Mr Kamal Kumar, Managing director of
Delmia India, a subsidiary of Dassault Systemes.
While the ESP market in India is definitely adding to the kitty of the product lifecycle
management (PLM) solution vendors like Dassault, PTC, UGS among others, there are no
estimates available for the design software market in the ESP category. The PLM solutions
help companies manage entire lifecycle of a product from the concept and design phase
through product planning, visualisation and marketing to the point where the product is
recycled.

In India, industry verticals like automotive, aerospace and discrete manufacturing are
leading the adoption of PLM solutions. “We are seeing demand from not only global
firms setting up their captive design centres in India, but also from the major Indian
IT vendors, who are building capabilities to tap the engineering services segment,” said
Mr Vivek Marawah, Country Marketing Manager, UGS India.
Companies like TCS, Infosys Technologies, Satyam Computer, Tata Technologies, Infotech
Enterprises among others are seen building up capabilities in the engineering services
space. “As the offshore volumes of engineering services increase, we see a comparable
rise in the usage and adoption of these design tools,” Mr Marawah said.

Mr Natarajan Viswanathan, Managing Director, PTC India said the usage of software
design tools would be a prelude to the adoption of PLM solutions, which will eventually
happen over the next year.
It is estimated that only $10-15 billion of the $750 billion engineering services market is
presently outsourced and has the potential to reach $150-225 billion by 2020.

8.5 Summary

Whenever objects are created for people to use, design is pervasive. Design may be done
methodically or offhandedly, consciously or accidentally.
The phrase software design is often used to characterize the discipline that is also called
software engineering—the discipline concerned with the construction of software that is
efficient, reliable, robust, and easy to maintain.

Software design principles represent a set of guidelines that helps us to avoid having a bad
design.
The design principles are associated to Robert Martin who gathered them in “Agile Software
Development: Principles, Patterns, and Practices”.
In order to deal with the complexity, software is designed in layers. When a programmer
is worrying about the detailed design of one module, there are probably hundreds of

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