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Entrepreneurship and Small Business Management




                    Notes
                                     SIPO Invalidates Viagra’s Patent
                                     In May, 2004, Pfizer announced that it was partnering with the Chinese government to
                                     enforce its patent on Viagra that had been granted in 2001. But on July 7, 2004, the SIPO
                                     revoked the patent. The alliance cited six alleged grounds for invalidity. Pfizer won on
                                     three and lost on one and two others remained undecided. The review board said that
                                     Pfizer was on the wrong side of the patent law as it had failed to accurately explain the uses
                                     of the Viagra’s key ingredient, Sildenafil.
                                     SIPO Ruling Leads to International Outcry
                                     Due to the huge market potential for ED drugs and the dispute between local and foreign
                                     firms, the Viagra patent litigation issue generated a lot of interest around the world. The
                                     decision of SIPO to invalidate Pfizer’s patent for Viagra led to an international outcry.
                                     They viewed the adverse ruling as an indication that China was unwilling to comply with
                                     the guidelines set by its membership in the WTO. Some accused it of regressing back to the
                                     past when IPRs were violated by Chinese firms while the Chinese government looked the
                                     other way.

                                     Analysts See a Silver Lining
                                     But some experts felt that the legal challenge to Viagra had a silver lining as it indicated
                                     the continuing development and progress of the Chinese IPR regime. The Chinese
                                     pharmaceutical companies’ decision to legally challenge Pfizer’s patent demonstrated
                                     significant progress by China toward the rule of law in the IPR arena. They noted that on
                                     earlier occasions Chinese firms had blatantly violated IPRs and this new emphasis on
                                     seeking legal routes was indicative of the Chinese companies’ growing appreciation of
                                     the value of patent laws.
                                     China’s Huge Market can’t be Ignored
                                     Analysts did not read too much into Pfizer and other MNC pharmaceutical companies’
                                     assertion that the ruling against Pfizer would lead to decreased investment in China.
                                     China continues to be an attractive market for multinational pharmaceutical companies.
                                     Alan Adcock, senior associate Rouse & Co. International said that the Chinese
                                     pharmaceutical market was “too attractive” for the foreign players to ignore.

                                     Pfizer’s Viagra Patent Restored
                                     In late 2004, Pfizer sued SIPO’s PRB for wrongfully invalidating its patent for Viagra. It
                                     appealed to the court to withdraw the PRB’s decision. The case was argued in March 2005.
                                     Pfizer’s attorney, Tai Hong (Hong), argued before the court that Pfizer had provided the
                                     information that was needed for granting of the patent.

                                     She said, “The decision made by the PRB had errors in facts and [was an] erroneous
                                     application of the law.” Hong also argued that SIPO’s decision violated the TRIPS
                                     agreements. She also hinted that the right decision was not reached because the attorney
                                     applying for invalidation of the patent, Xu Guowen, was a retired official with the PRB.
                                     China Cracks Down on Counterfeiters

                                     In November 2006, the Chinese government cracked down on Viagra counterfeiters. A
                                     Chinese man, Xi Yongli (Yongli), was jailed for eight years for producing 60 tonnes of fake
                                     pills for ED. It was alleged that Yongli and his accomplices had sold pills worth 21.8
                                     million yuan ($3.6 million) under the names, America Number One, Male Exclusive,
                                     Great Big Brother.

                                                                                                         Contd...



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