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Customer Relationship Management                                Hitesh Jhanji, Lovely Professional University




                    Notes                               Unit 12: Customer Privacy


                                     CONTENTS
                                     Objectives
                                     Introduction

                                     12.1 Privacy – An Indian Perspective
                                          12.1.1  What is Privacy?
                                          12.1.2  Need for Privacy Protection

                                          12.1.3  Empowering  Customers  in India  -  Indian  Privacy  Law  Set to  Change
                                                Landscape
                                          12.1.4  Need for such Legislation

                                          12.1.5  Legislative  Competence
                                          12.1.6  Is there is Constitutional Right to Privacy?
                                          12.1.7  Existing Legislations
                                          12.1.8  Data Protection and the Right to Information
                                          12.1.9  Data Protection and Credit Verification

                                          12.1.10 Data Protection and Private Investigative Agencies
                                          12.1.11 Data Protection vs. Transparency in Government
                                          12.1.12 Privacy Legislations in other Countries

                                          12.1.13 Proposed Framework for Privacy Legislation
                                          12.1.14 Personal Data
                                          12.1.15 Personal Sensitive Data
                                          12.1.16 Data Collection
                                          12.1.17 Data Processing

                                          12.1.18 Data Storage
                                          12.1.19 Data Security
                                          12.1.20 Data Access

                                     12.2 Privacy – A Global Approach
                                          12.2.1  Markets in Privacy
                                          12.2.2  Examples of the Market Approach
                                          12.2.3  Wireless  Transmission
                                          12.2.4  Data Banks

                                          12.2.5  Encryption
                                          12.2.6  Selling the Right of Privacy
                                          12.2.7  Search Costs
                                                                                                         Contd...



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