Page 292 - DMGT401Business Environment

Unit 14: Changes in Business Environment

2. The breakthrough of the Internet in the mid-90s; at that time this particular technology Notes
was already old. The breakthrough was a result of a convincing constellation of
applications.
Changes in technology affects (i) physical devices (such as machines, tools, instruments and
equipment); and (ii) techniques and working methods. Thus technology usually influences:

1. Employee training needs
2. The nature of employees' tasks
3. Organizational structures
4. Employee job satisfaction and attitudes towards work.

Notes Nineteenth Century Economic Development Fuelled by Technological
Innovations

Innovation Innovator Date
Steam Engine James Watt 1770-80
Iron Boat Isambard Kingdom, Brunei 1820-45
Locomotive George Stephenson 1829
Electromagnetic Induction Michael Faraday 1830-40
Dynamo
Electric Light Bulb Thomas Edison & Joseph Swan 1879-90

14.1.2 Technological Literacy

Technological Literacy can be described as the intellectual processes, abilities and dispositions
needed to understand the link between technology, individuals and society in general.
Technological Literacy is concerned with developing awareness of how technology is related to
the broader social system, and how technological systems can never be divorced from the
political, cultural and economic frameworks that shape them. In order to achieve an informed,
balanced and comprehensive analysis of the technological influences on their lives and then be
able to act on the basis of their analysis, students require certain levels of knowledge, skills and
abilities. These include:
1. understanding that technology includes hardware, know-how, cultural needs and desires,
and economic and political decision making;

2. understanding how technology shapes and is shaped by society;
3. understanding that technological issues involve conflicting assumptions, interpretations
and options;

4. having the necessary data collection and decision making skills to make intelligent choices;
5. having the ability and desire to take responsible actions on social issues.

14.1.3 Technology: The Key to Competitiveness

The cold truth today is that a company can hold its competitive edge and stay ahead of change
only through innovation. Innovative companies are those that keep their collective eyes and
ears open to change and opportunity, and respond with ideas and actions that keep them growing

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