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Business Environment




                    Notes          7.  Potential Suppliers
                                       Labour Supply
                                       (a)  Quantity of labour available
                                       (b)  Quality of labour available
                                       (c)  Stability of labour supply

                                       (d)  Wage expectations
                                       (e)  Employee turn-over rate
                                       (f)  Strikes and labour relations
                                       (g)  Educational facilities

                                       Material Suppliers
                                       (a)  Quality, quantity, price, and stability of material inputs
                                       (b)  Delivery delays
                                       (c)  Proximity of bulky or heavy material inputs
                                       (d)  Level of competition among suppliers

                                       Service Providers
                                       (a)  Quantity, quality, price, and stability of service facilitators
                                       (b)  Special  requirements

                                       Stakeholders
                                       (a)  Lobbyists
                                       (b)  Shareholders
                                       (c)  Employees
                                       (d)  Partners
                                   While scanning  these macro  environmental variables for threats  and opportunities  requires
                                   that each issue be rated on two dimensions. It  must be rated on its potential impact on the
                                   company, and rated on its likeliness of occurrence. Multiplying the potential impact parameter
                                   by the likeliness of occurrence parameter gives us a good indication of its importance to the
                                   organisation.




                                      Task       What could be the five forces as per Porter's model for the automobile
                                                 manufacturer, Hyundai?

                                   1.4 SWOT Analysis of Indian Economy

                                   SWOT analysis of the Indian economy can be done in following way:

                                   Strengths

                                   1.  India has huge pool of labour force
                                   2.  There are high percentage of cultivable land




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