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Unit 6: Modes of Entering International Business
          Ashwani Panesar, Lovely Professional University



                 unit 6: modes of entering international Business                               notes


             contents

             Objectives
             Introduction
             6.1   Modes of Foreign Expansion
             6.2   Modes of Entry
                 6.2.1  Exporting
                 6.2.2  Licensing

                 6.2.3  Franchising
                 6.2.4  Contract Manufacturing
                 6.2.5  Turnkey Projects
             6.3   Strategic Alliances
                 6.3.1  Stages of Alliance Formation

                 6.3.2  Why Alliances are more common now?
                 6.3.3  Goals of Alliances
                 6.3.4  Advantages of Strategic Alliance
                 6.3.5  Disadvantages of Strategic Alliance
                 6.3.6  Recent Mergers and Acquisitions
             6.4   Foreign Direct Investment (FDI)

                 6.4.1  Advantages of FDI
                 6.4.2  Disadvantages of FDI
             6.5   Mergers and Acquisitions
                 6.5.1  Advantages of Mergers and Acquisitions
                 6.5.2  Disadvantages of Mergers and Acquisitions

                 6.5.3  Mergers and Acquisitions in India: the Latest Trends
             6.6   Joint Ventures
                 6.6.1  Reasons for Joint Venture Formation
                 6.6.2  When Joint Ventures Used?
                 6.6.3  Advantages of Joint Ventures
                 6.6.4  Disadvantages of Joint Ventures

                 6.6.5  Comparison of Different Modes of Entry
             6.7   Summary
             6.8   Keywords
             6.9   Review Questions

             6.10  Further Readings




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