Page 70 - DLIS006_INFORMATION SOURCES AND SERVICES
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Unit 4: Information Services and Products




          3.   ……………………….. includes the ideas, theories, hypothesis about the relationship which  Notes
               exists among the variables in the area of the problem.
          4.   An …………………………… is any combination of information technology and people‘s
               activities using that technology to support operations, management, and decision-making.

          4.2 Importance and Need of Information

          Information is an important resource. The progress of modem society depends a great deal upon
          the provision of right kind of information in the right form at the appropriate time. The planners,
          decision makers, policy makers at national or regional or local level need information to be
          able to plan properly. A specialist or researcher might need information to keep himself
          up-to-date and well informed in his field of specialization. All this highlights the value of
          information.
          Dissemination of information is an essential aspect of information service and the efficient
          information service is one of the key indicators of judging successful functioning of the libraries.
          In special libraries/information centres/documentation centres, the greatest emphasis is laid
          on this service. It is also in this area of librarianship that special libraries are ahead of other
          libraries. No good library can afford to ignore the provision of effective information services in
          their library system.

          Many modern libraries particularly special libraries in the area of Science and technology have
          reo-oriented their services and are now providing:

               Personalised Information Services: Specialised Services which are provided on case by
               case basis, wherein service provider needs to be academically sound and efficient, so that
               he/she can address to the query, cull out data from various sources, prepare the information
               for handing over to the user in the form user needs.

               Value-Added Services: These services are also specialized services being provided by
               special libraries to the users.
          Keeping above in view, the need of information service has become all the more important and
          occupies a more prestigious place as the information scientists now prepare information from
          raw data (rather than handing over the data) which is what is required now by the users.

          4.3 Information Service versus Reference Service

          Reference service is one of the most important and sought after services of any library/
          information centre. The reference queries differ from library to library. The reference queries
          may be of intensive kind as the users could be looking for specialized services/information
          which includes professors, researchers, planners, managers, policy makers and the senior level
          personnel or it could be simple information enquiring about availability of a document. Reference
          service could be of a fact-finding nature or a long-range research type. Whatever may be the
          type of query, it requires consultation of different categories of reference/information sources.
          Hence, the main aim of this unit is to familiarize the students with different types of reference
          sources and the information content of these sources.
          The purpose of reference work is to allow information to flow efficiently from information
          sources to information seekers. The underlying rationale for reference service has been based
          on four aspects, such as:
               To develop the role of the library as an educational institution
               To assist academic community




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