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Unit 1: Information Analysis, Repackaging and Consolidation
• Begin a Presentation with a Beginners Mind Notes
• A Beginners Mind is fresh, enthusiastic, open to ideas, possibilities and solutions
• A Beginners Mind is open to exploration, discovery and experimentation
• A Beginners Mind won’t be saddled with fear of failure
• A Beginners Mind is not afraid of being wrong
• Be the Creative
• Don’t fall prey to the lie of : “I’m not creative”
• “If you’re not prepared to be wrong, you’ll never come up with anything original.” Sir Kenneth
Robinson
• Find inspiration from around you
• Don’t force it
• Be Passionate.
1.14.1 The Five Principles of Effective Presentation
1. The principle of clear structure. Your communication should have a clear beginning,
middle and end.
2. The principle of multimedia. Your audience will remember better and longer if there are
multiple stimuli.
3. The principle of two-way communication. Your communication will be more effective if
your audience have an opportunity to participate actively.
4. The principle of cultural sensitivity. Remember and pay attention to the sensitivities of
your audience.
5. The principle of memory. People tend to remember the information they heard last (and
forget what was said at the beginning of the talk).
1.15 Electronic Content Development
Wish to deploy digital signage system for your business to boost up brand image and improve customer
experience but lack the resources in content creation and management, turn to EOM Content
Management team for one stop content development and management facility.
EOM provides full fledge content development and management services. Our services cover:
Content Creation and Development
Artwork design and concept for digital content
PHP, HTML, Java script coding and programming and flash development
3D modelling , walkthrough and animation
Corporate and product video clip development
Interactive content development and walkthrough.
1.16 Digital Content Creation
As a digital and online marketing agency, we are practiced in the creation of high-quality digital
content for our clients, such as animation, audio, graphics, images and video, those serve their
digital marketing or presentation needs.
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