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Unit 5: Consumption Function




                                                                                                Notes
             The proportion of occasional coffee drinkers has increased in the  last few years in the
             non-south regions. The board is keen on exploiting this potential of non-south states. Tea
             consumption is growing by 3% every year. "It is more of a common man's drink and used
             in 90% of the households in the country," said Sujit Patra, Joint Secretary of Indian Tea
             Association.
             The higher consumption of coffee and tea is happening at a time when India is fast emerging
             as a major market for soft drink and fruit juices. "India is a focus market for the Coca-Cola
             company. The India business has now been growing for the last 19 quarters," said the
             official spokesmen of the company.

          Source: www.indiacoffee.org
          Savings function can be derived inserting equation (2) into equation (1) and rearranging it so
          that
                      Y = C+S

                      S = Y-C
                         = Y-(a+bY)
                         = Y-a-bY
                       S = -a+(1-b).Y {0<(1-b)<1}

          Where, S and Y represent real saving and real income, respectively.
          The parameter (1-b) referred to as the "marginal propensity to save" or MPS is the slope of the
          saving function. If  Y denotes change in income and S denotes change in saving associated with
          the change in income, (1-b), MPS =  S/ Y is (1-b) =  S/ Y and its value ranges between 0 and 1.


                 Example: If the marginal  propensity to  consume is  0.8, the  marginal propensity  to
          save  is 0.2. This means that a   100 rise in income  leads to    20 rise  in saving;  obviously,
          MPC + MPS = 1.
          Two other important concepts used by Keynes to explain the income-consumption and income-
          saving relationships are the Average Propensity to Consume (APC) and the average propensity
          to save (APS). The average propensity to consume (APC) is the ratio of consumption to income,
          i.e.,

                                                          S
          While the APS is the ratio of savings to income, i.e., APS =
                                                          Y
          The APC tells us the proportion of each income level that a household will spend on consumption.
          Similarly, the APS tells us the proportion of each income level that the household will save, i.e.,
          not spend on consumption.

               !
             Caution  Note that as income rises, the APC decreases while the APS increases.

             Note also that APC and APS add up to 1, i.e., APC + APS = 1



              Task  Given C= 1200+ 0.8 Yd, where Yd= Y-T and T=100, find MPC.





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