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Manmohan Sharma, Lovely Professional University     Unit 2: Business Models of E-Commerce




                               Unit 2: Business Models of E-Commerce


               CONTENTS
               Objectives
               Introduction
               2.1 Intra-B Commerce
                     2.1.1   Importance of Intra-B Commerce
               2.2 Business-to-Business (B2B) E-Commerce
                   2.2.1   B2B Market Places

                   2.2.2   B2B Exchanges
                   2.2.3   Benefits and Barriers of B2B E-Commerce
               2.3 Business-to-Consumer (B2C) E-Commerce
                   2.3.1   B2C Models
                   2.3.2   Advantages and Disadvantages of B2C Models

                   2.3.3   Differences between B2B and B2C
               2.4 Consumer-to-Consumer (C2C) E-Commerce
                     2.4.1   Importance of C2C E-Commerce
               2.5 Summary
               2.6 Keywords
               2.7 Self Assessment
               2.8 Review Questions
               2.9 Further Readings

               Objectives

               After studying this unit, you will be able to:
               •    Discuss Intra-B commerce
               •    Describe business-to-business e-commerce
               •    Describe business-to-consumer e-commerce
               •    Describe consumer-to-consumer e-commerce
               Introduction

               The scope of e-commerce is vast and includes all processes that a business organization conducts over a
               computer network. The Internet based businesses or the dot-com revolution grew rapidly and
               comprehensively, almost minimizing the growth and progress of other  sectors. Organizations doing
               business through the Internet have emerged with their own ideas to succeed in the business.


                                Companies such as, Hotmail and Netscape have made business by offering free
                                products and services. The ideas used by such organizations have helped in
                                building new business models for Internet based business.
               The different types of e-commerce business models are Intra-B commerce, Business-to-Business e-
               commerce (B2B), Business-to-Consumer e-commerce (B2C), and Consumer-to-Consumer (C2C) e-
               commerce. An Intra-B transaction happens among different departments in a firm, B2B transactions



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