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Management Support Systems
Notes Data Visualization: Data visualization is a general term used to describe any technology that
lets corporate executives and other end users “see” data in order to help them better understand
the information and put it in a business context.
Informed Decision Making: Informed decision making is the foundation upon which successful
businesses are built.
Status Indicators: Status indicators are a commonly used visualization to indicate the business
condition of a particular measure or unit of data.
8.6 Review Questions
1. Discuss the usages of Business Analytics.
2. What are the benefits of Business Analytics? Discuss.
3. Explain the Success Factors of Business Analytics.
4. Discuss the uses of Data Visualization.
5. What are the benefits of Data Visualization? Discuss.
6. Discuss the success factors of Data Visualization.
7. Discuss the essential actions taken in business analytics.
8. The majority of businesses are not capable of conducting their own analysis. Comment.
9. Explain the role of data visualization in improving decision making.
10. Discuss the Do’s and Don’ts of business analytics.
Answers: Self Assessment
1. True 2. True
3. False 4. True
5. False 6. False
7. True 8. True
9. True 10. False
11. True 12. True
13. False 14. True
15. True
8.7 Further Readings
Books Daniel Power, 2002, Decision Support Systems: Concepts and Resources for Managers,
Greenwood Publishing Group
Efraim Turban, 1995, Decision Support and Expert Systems: Management Support
Systems, Prentice Hall
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