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Unit 14: Break Even Analysis




          Solution:                                                                             Notes

          For plotting the data, we need at least two points – one for plotting the total cost line
          and the other for plotting the total sales line. Therefore, it will be necessary to presume
          different levels of output and sales as below:
                Output Units    Fixed costs    Variable costs   Total costs     Sales
                                     (Rs.)         (Rs.)          (Rs.)         (Rs.)
                         0         1,50,000          —          1,50,000          —
                      10,000       1,50,000      1,00,000       2,50,000      1,50,000
                      20,000       1,50,000      2,00,000       3,50,000      3,00,000
                      30,000       1,50,000      3,00,000       4,50,000      4,50,000
                      40,000       1,50,000      4,00,000       5,50,000      6,00,000
                      50,000       1,50,000      5,00,000       6,50,000      7,50,000
                      60,000       1,50,000      6,00,000       7,50,000      9,00,000




              Caselet   To Break Even, Tata hopes to sell 12,500 Nanos a month

                   espite the slow start and low sales, Tata Motors hopes to sell more than 20,000
                   Nanos a month. And, if sales pick up, the company may increase the Sanand
             Dplant’s capacity to 3.5 lakh units.
             Tata Motors produces the Nano at Sanand in Gujarat.
             The company should sell at least 12,500 units to make Nano a profi table venture.

             Mr C. Ramakrishnan, Chief Financial Officer, Tata Motors, has indicated that it requires

             more than 60 per cent of plant capacity realisation for Nano to start making profi t. The
             Sanand plant’s installed capacity is 2.5 lakh units a year.
             From July 2009 to October 2010, Tata Motors despatched 70,000 Nanos. The despatch to
             select customers is coming to an end and the company has started retail sales in 11 States.
             “Typically in a small segment car, the margins are low, it’s a volume and scale issue.
             Typically one would operate at around 60 per cent to 65 per cent break even. I do not want
             to comment specifically on Nano but that is typically the broad picture in passenger car

             industry, particularly in these segments,” Mr Ramakrishnan said in a recent interaction
             with analysts.
             “The plant has a capacity of 250,000 which can be increased to about 300,000 or even
             350,000. So, on an average our hope and expectation would be we should be able to do
             about 20,000 to 25,000 cars a month,” he said.

             However, analysts do not share this optimism. Four auto analysts with stock broking fi rms
             whom Business Line spoke to expressed doubts over Nano clocking 20,000-plus numbers.


             Three of them did not want to be identified or their firms mentioned. Analysts said that
             issues related to availability and safety had impacted the sales prospect of Nano.
             Immediate target
             “I don’t think they will make 20,000 anytime soon. Their immediate target would be around
             10,000 units a month,” said Mr Amol Bhutada, auto analyst with Elara Capital. “The sales
             might not exceed 8,000-10,000 levels in the near future,” said another analyst.
                                                                                Contd...



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