Page 279 - DCOM506_DMGT502_STRATEGIC_MANAGEMENT

Unit 14: Strategic Evaluation and Control

8. Best practices serve as……………………..against which actual performance is evaluated. Notes
9. ……………………………… are used to isolate a unit so that it can be evaluated separately
from the rest of the corporation.

10. Management by Objectives method was proposed by…………………….
14.9 Review Questions

1. Comment on the nature of strategic control and evaluation.
2. According to you, what should be the criteria for an effective evaluation system?
3. In evaluating a strategy, it is important to examine whether an organisation has the
abilities, competencies, skills and talents needed to carry out a given strategy. Why?
4. If you were a strategist making evaluation, what would you do if you find something
wrong though nothing is wrong with the performance?
5. Suggest some corrective actions that you would undertake if the performance is being
affected adversely by inadequate resource allocation and ineffective systems.
6. How would you check whether a strategy can be implemented within the resources of an
enterprise?

7. “Strategic control is a type of steering control”. Discuss
8. Discuss the general approaches to strategic control.
9. Discuss the steps in implementing effective operational control system.
10. Analyse the role of organisational systems in evaluation.

Answers: Self Assessment

1. Operational 2. Strategic
3. Behaviour 4. planning premises
5. network 6. feedback loop
7. variance chart 8. benchmarks
9. Responsibility centres 10. Peter F Drucker

14.10 Further Readings

Books Fed R David, Strategic Management, New Jersey, Prentice Hall, 1997.
Gregory G. Dess, GT Lumpkin and ML Taylor, Strategic Management – Creating
Competitive Advantage, McGraw-Hill, Irwin, NY, 2003.

Pearce JA and Robinson RB, Strategic Management, McGraw Hill, NY, 2000.
Vipin Gupta, Kamala Gollakota and R. Srinivasan, Business Policy and Strategic
Management, Prentice-Hall of India, New Delhi, 2005.

Wheelen Thomas L, David Hunger J, Krish Rangaraja, Concepts in Strategic
Management and Business Policy, New Delhi, Pearson Education, 2006.

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