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Unit 8: Market Positioning and Blueprinting in Services
Notes
Online links http://servicedesign.wikispaces.com/Service+Blueprint
http://www.visitell.com/pages/article-service-positioning.php
http://www.adcracker.com/position/Positioning.htm
http://www.1000ventures.com/business_guide/crosscuttings/
positioning_main.html
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