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Unit 10: Purchasing in the Domestic and Foreign Marketplace




          Self Assessment                                                                       Notes

          Fill in the blanks:
          1.   When you have a new vendor in sight, the number of variables  being much higher,
               documentation work takes a .................... time.

          2.   Knowing your .................... is one of the best tools, weapons, instruments – no matter how
               you want to call it – to control the situation and always have the benefit in discussions,
               negotiations, day to day purchasing activity.
          3.   “Knowing” the supplier takes a lot of .................... and .................... at the beginning.
          4.   It takes time  to dig  into the information, to  learn all  you can  about their  production
               capabilities, their partners (basically your competition), their competition; their reputation
               in the market and the .................... of their sales people and management.

          5.   .................... might differ from the sales forecasted in the merchandise budget plan.
          10.2 Purchasing in the Foreign Market Place


          Internationalization of  the  marketplace,  global competition,  and changes  in  the  business
          environment have contributed to the increase in international purchasing. U.S. firms, recognizing
          these trends, are entering the international arena in increasing numbers. Simply stated, domestic
          suppliers  alone cannot meet all the competitive needs of a multinational corporation. As a
          result, international sourcing has emerged as a critical component of corporate strategy, aimed
          at reducing costs, raising product quality, increasing manufacturing flexibility, and improving
          designs.  The strategic  importance of  international  purchasing,  describes procedural  and
          managerial issues of concern  in international  procurement, and delineates  the  significant
          differences between buying from foreign and domestic sources. The importance of the linkage
          between the purchasing function and the other functions within a firm is becoming more evident
          with each passing year.




             Notes  Firms are becoming acutely aware that purchasing decisions impact many cross-
             functional decisions, such as capacity requirements and equipment needs (make-versus-
             buy decisions), product cost(*) and quality performance, (source selection and qualification
             decisions), delivery reliability  (mode  and  carrier decisions),  and product  innovation
             (supplier partnering decisions). This  awareness has  been generated  by the  strategic
             emphasis placed on product quality, cost competitiveness, and the just-in-time approach
             to manufacturing and delivery.
          U.S. firms,  recognizing these trends, are  entering the  arena of  international purchasing  in
          increasing numbers. Simply stated, domestic suppliers cannot meet all the competitive needs of
          a multinational  corporation. As  a result,  international  sourcing  has emerged  as a  critical
          component of corporate strategy, aimed at reducing costs, increasing product quality, increasing
          manufacturing flexibility, and improving product designs.

          10.2.1 US Fashion Markets

              New York City

              Los Angeles
              San Francisco



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