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Library and Information Society                                Reena Kapoor, Lovely Professional University



                   Notes
                                    Unit 14: Promoters of Library and Information Services






                                     CONTENTS

                                     Objectives
                                     Introduction

                                     14.1  Meaning and Concept of Marketing

                                     14.2  Promotion in the Context of LIS
                                     14.3  Role of IT in marketing of LIS Services in Public Libraries

                                     14.4  International Federation of Library Associations and Institutions
                                     14.5  Raja Rammohun Roy Library Foundation (RRRLF)

                                           14.5.1 Objectives of RRRLF
                                           14.5.2 Promotional Activities

                                           14.5.3 Publication

                                           14.5.4 Modernisation Programme
                                     14.6  University Grants Commission (UGC)

                                           14.6.1 Professional Councils

                                           14.6.2 Governance and Management
                                           14.6.3 Organisation of the UGC

                                           14.6.4 The UGC Act, 1956
                                           14.6.5 Powers and Function of the Commission

                                           14.6.6 Regulation of fees and Prohibition of Donations in certain Cases
                                           14.6.7 Inspection

                                           14.6.8 Organisational Structure of UGC

                                           14.6.9 Role of the UGC
                                           14.6.10 Funds for Higher Education

                                           14.6.11 Funding for Central Universities
                                           14.6.12 Funding for Institutions Deemed to be Universities







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