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Unit 1: Introduction to Management




          5.   Managers are symbols: Managers are symbols of corporate success or failure. They get  Notes
               applause when they succeed and get depreciated and attacked when they fail. In short,
               they represent corporate as well as employee aspirations. They are shown the door when
               these aspirations do not materialise.
          Managers, obviously, are there to utilise corporate resources in the best possible way.

          More popular and widely accepted is the classification given by Henry Fayol. According to him,
          the managerial functions may be broadly classified into five categories: planning, organising,
          directing,  staffing  and  controlling.  Managers  perform  these  functions  within  the  limits
          established by the external environment and must consider the interests of such diverse groups
          as government, employees, unions, customers, shareholders, competitors and the public. For
          theoretical purposes, it may be convenient to separate the management functions and study
          them independently but practically speaking, they defy such categorisations. They are highly
          inseparable.
          Each function blends into the other and each can be performed in any order or sequence, not
          necessarily in the order shown above,  but tend to be performed (normally) in the planning,
          organising, leading and controlling sequence. A brief discussion of the five basic functions is
          presented under:

                             Figure 1.3:  Henry Fayol—Functions  of a  Manager

                                   Planning
                                                           Commanding



                            Organising

                                                            Controlling

                                  Coordinating


          1.   Planning: Planning is the process of making decisions about future. It is the process of
               determining enterprise objectives and selecting future courses of  actions necessary for
               their accomplishment. It is the process of deciding in advance what is to be done, when
               and where it is to be done, how it is to be done and by whom. Planning provides direction
               to enterprise activities. It helps managers cope with change. It enables managers to measure
               progress toward the objectives so that corrective action can be taken if progress is  not
               satisfactory. Planning is a fundamental function of management and all other functions of
               management are influenced by the planning process.
          2.   Organising:  Organising  is  concerned  with  the  arrangement  of  an  organisation’s
               resources  -  people,  materials, technology  and finance  in  order  to achieve  enterprise
               objectives. It involves decisions about the division of work, allocation of authority and
               responsibility and the coordination of tasks. The function increases in importance as a
               firm grows. A structure is created to cope with problems created by growth. Through this
               formal  structure,  the  various  work  activities  are  defined,  classified, arranged  and
               coordinated. Thus,  organising refers to certain  dynamic aspects:  What tasks are to be
               done? Who is to do them? How the tasks are to be grouped? Who is to report to whom?
               Where the decisions have to be made?
          3.   Staffing: Staffing is the function of employing suitable persons for the enterprise. It may
               be defined as an activity where people are recruited, selected, trained, developed, motivated




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