Page 17 - DCAP109_GRAPHIC_TOOLS

Graphic Tools

Notes z The designer develops the draft concepts and preliminary designs and selects the most
suitable options for further development.

z The designer presents visual solutions and explains design decisions.
z Together one will evaluate the visual presentation against the brief.

Notes Following your review and feedback, the designer amends the material as required
and, if necessary, presents you with new design(s).

Artwork

z Your designer prepares the artwork files and provides a proof (email or hardcopy).
z You either approve the artwork by signing the proof, or mark-up changes you’d like to
make.
z A further proof is provided if required.
z Any “author’s corrections” (client requested changes to content already provided which
may include additional charges: these should be detailed in any quote conditions provided
with your initial quote).

Production

The designer forwards the artwork to a commercial printer.

z The designer views the printer’s proof and passes the proof on to the client for approval.
z In some cases, the designer can conduct a “press check” of the printed sample while the job
is running on the printing press.

Task Design any graphic logo for accompany of your choice in paint.

Self Assessment

State whether the following statements are true or false:
1. The term bitmap comes from the computer programming terminology, meaning bits of
map.
2. Vector graphics is the use of geometrical primitives such as points, lines, curves, etc.
3. Computer displays are made up from small cubes called pixels.
4. The W3C standard for vector graphics is SVG.

5. To designers, in Type based design, what the words look like is as important as their
meaning.

1.3 Multimedia Computer and IDS

As you now know different types of graphic design, you will understand the different means
requires to create them

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