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Microeconomic Theory                                            Tanima Dutta, Lovely Professional University



                   Notes
                                                Unit-17: Bain’s Limit Pricing Theory






                                     CONTENTS
                                     Objectives

                                     Introduction

                                     17.1   Limit Price Theory of Bain
                                     17.2   Its Criticisms

                                     17.3   Summary
                                     17.4   Keywords

                                     17.5   Review Questions

                                     17.6   Further Readings

                                 Objectives

                                 After studying this unit, students will be able to:
                                   •  Know Limit Price Theory.
                                   •  Understand Bain’s Model.
                                   •  Know Product Differentiation.


                                 Introduction

                                 V.S. Bain is the first economist who proposed Limit Price Determination Theory in one of his articles.
                                 Then he revised this theory in his first book Barriers to New Competition in 1956 and in 1959 in his
                                 second book Industrial Organization. He represented that collusion firms can be afraid of probable
                                 entrance of other firms. They cannot have substitutes of their commodities in definite range. But
                                 if price is fixed at high level, then probably opposite firms are afraid of entrance. They can enter in
                                 industry on attracting high profits. In this condition, the price is always high which is called Price
                                 Limit. Established firms can charge this price without attracting entrance of other firms.
                                 In his Barriers to New Competition, Bain has developed limit price determination theory for stopping
                                 the  entrance  of  new  firms  by  giving  more  elaborated  certified  statement.  In  his  book  Industrial
                                 Organization, he has given better statement of his theory. We are mentioning the  Bain’s Theory
                                 which has been described in his books.


                                 17.1  Limit Price Theory of Bain


                                 Bain has developed Limit Price Determination Theory to stop the entrance of new firms in a short
                                 authorized industry in his book Barriers to New Competition (1959). Joining with collusion, limit price
                                 is fixed by a group of firms, which is the highest general price. It is the price which can prevent the




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