Page 271 - DCAP109_GRAPHIC_TOOLS

Graphic Tools

Notes z Stock Market Companies
z Job Consultancies
z IT & ITES Service Companies
z Transport & Logistics Sector

z MLM Companies
Retail Outlets
We know how difficult it is to boost the sales in this highly competitive market. In
retailing it is the satisfaction of the customers/consumers that counts the most. And the
rate of success depends not merely in attracting but largely on retaining the customers
who are often demanding, and for that should have something more to offer than a rival
product. The existence of competitors necessitates you to provide high quality products
with the best customer care, tempting offers, excellent after sales support, maintain good
long term customer relationship and provide the customer with cutting edge technology.
Here let us see how a retailer can use our platform of SMS Marketing to boost his sales and
maintain long term customer relationship & trust.

z Send thanking alert message for their purchase.
z Send Updates on SALE, offers & promotions to the customers
z Updating customers on the status of their purchase/repairs/delivery, etc.
z Sending greetings – Festival, Birthday, Anniversary, etc.
z Announcing New Offers, New Arrivals, Change of Location, etc.

z Sending day to day sales figure to higher authorities.
z Conduct SMS based surveys with the customers.
Problem
A textile retailer wants to send a thanking message after the payment of purchase is
received. He also wants to build his own customer database in separate groups, send bulk
SMS on the eve of major festivals and inform selected group of customers regarding the
latest arrivals and offers, but he don’t have a web portal or any customer management
software.

Solution
For Sending Thanking SMS: We advised him to create a template in our Web Interference
Portal which will enable him to send a predefined message to the customer instantly.

For Building Customer Database & Groups: We advised him to collect the customer’s
name and phone number after the purchase and enter it into our Web Interference portal.
He can assign a group for that contact if needed.
Sending Bulk SMS on the Eve of Festivals: We advised him to use “Send to All” option in
our Web Interference Portal, so SMS will be send to all customers just with one click.

Informing Latest Arrivals & Offers to Selected Customers: Select the customer group and
send SMS; SMS will be delivered only to the members in that group.
Educational Consultancies

z Send Course Lists
Contd...

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