Page 320 - DMGT404 RESEARCH_METHODOLOGY

Research Methodology

Notes Periodicals Journal

Dawan Radile (2005), "They Survived Business World" (India), May 98, pp. 29-36.

Newspaper, Articles

Kumar Naresh, "Exploring Divestment", The Economic Times (Bangalore), August 7, 1999, p. 14.

Website

www.infocom.in.com

For citing Seminar Paper
Krishna Murthy, P., "Towards Excellence in Management" (Paper presented at a Seminar in XYZ
College Bangalore, July 2000).

Task List the various abbreviations frequently used in footnotes with their meanings.

Self Assessment

Fill in the blanks:
13. The ………………..should indicate the various parts or sections of the report.
14. …………..Page should indicate the topic on which the report is prepared.
15. A selected bibliography lists the items which the author thinks are of ………….interest to
the reader.

14.6 Style, Layout and Precautions of the Report writing

14.6.1 Style of Report Writing

Remember that the reader:

 Has short of time,
 Has many other urgent matters demanding his or her interest and attention,
 Is probably not knowledgeable concerning 'research jargon'.
Therefore, the rules are:

 Simplify. Keep to the essentials.
 Justify. Make no statement that is not based on facts and data.
 Quantify when you have the data to do so. Avoid large, small, instead, say 50%, one in
three.
 Be precise and specific in your phrasing of findings.
 Inform, not impress. Avoid exaggeration.
 Use short sentences.

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