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Neetu Singh, Lovely Professional University
Unit 14: Information Technology in International Business
Unit 14: Information Technology in Notes
International Business
CONTENTS
Objectives
Introduction
14.1 Electronic Procurement
14.2 E-Marketing
14.3 Electronic Logistics
14.4 Summary
14.5 Keywords
14.6 Review Questions
14.7 Further Readings
Objectives
After studying this unit, you will be able to:
Discuss the Introduction to IT in international business
Explain Electronic procurement
Describe Electronic Marketing
Discuss Electronic Logistics
Introduction
Computerization has changed the way business is conducted the world over. No aspect of
business has remained untouched by the information technology (IT) revolution. This is
especially true of international business where people located in different parts of the world
conduct transactions with each other. The activities of international business include
manufacturing, inland transportation, customs and excise matters, port operation, shipping,
clearing and forwarding. During the course of these transactions, a large number of documents
are created and exchanged, many of these documents or the information contained therein
is repeated, while creating and mailing these documents before the advent of IT., hundreds
of man-hours would be lost in repetitive operation, innovations in IT have revolutionized
international business; the use of technology in managing and processing information.
Note Especially in large organizations helps save time, bring down costs, and reduce
manpower, manual data input and transfer has now become not only obsolete, but also
irrational.
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