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Neetu Singh, Lovely Professional University
                                                                 Unit 14: Information Technology in International Business



                          Unit 14: Information Technology in                                      Notes

                                   International Business

              CONTENTS

              Objectives
              Introduction

              14.1 Electronic Procurement
              14.2 E-Marketing
              14.3 Electronic Logistics

              14.4 Summary
              14.5 Keywords

              14.6 Review Questions
              14.7 Further Readings

            Objectives

            After studying this unit, you will be able to:
                 Discuss the Introduction to IT in international business
                 Explain Electronic procurement
                 Describe Electronic Marketing
                 Discuss Electronic Logistics

            Introduction

            Computerization has changed the way business is conducted the world over. No aspect of
            business has remained untouched by the information technology (IT) revolution. This is
            especially true of international business where people located in different parts of the world
            conduct transactions with each other. The activities of international business include
            manufacturing, inland transportation, customs and excise matters, port operation, shipping,
            clearing and forwarding. During the course of these transactions, a large number of documents
            are created and exchanged, many of these documents or the information contained therein
            is repeated, while creating and mailing these documents before the advent of IT., hundreds
            of man-hours would be lost in repetitive operation, innovations in IT have revolutionized
            international business; the use of technology in managing and processing information.




               Note  Especially in large organizations helps save time, bring down costs, and reduce
              manpower, manual data input and transfer has now become not only obsolete, but also
              irrational.









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