Page 278 - DMGT551_RETAIL_BUSINESS_ENVIRONMENT

Pavitar Parkash Singh, Lovely Professional University
Unit 14: A Review of Retailing: Environment and Operations

Unit 14: A Review of Retailing: Environment and Notes
Operations

CONTENTS
Objectives
Introduction
14.1 Retail Change: A Review

14.2 Culture Transformation and Retailing
14.3 New Approaches in Retailing – New Ways for Old Retail Approaches
14.4 Building from the Future: Learning from the Past
14.5 Summary
14.6 Keywords
14.7 Review Questions
14.8 Further Readings

Objectives

After studying this unit, you will be able to:
 Explain the Retail Change
 Discuss the Culture Transformation and retailing
 Discuss the Emerging themes and niches
 Discuss Building from the Future
 Describe the concept of Learning from the past

Introduction

In order to assess the future of retail, we need to understand the sector's current impact on our
entire economy, the cultural transformation and the new approaches in retailing. This unit will
give a clear understanding of a review of retailing in detail.
14.1 Retail Change: A Review

This report’s aim is to analyse the main problems Marks & Spencer (M&S) faces in its business
environment. In order to point to the most critical issues the report is divided into several
sections, starting with an analysis of the broader macro and micro environment leading to focus
on internal organizational problems afterwards. Thus, a broader picture is examined first and
then narrowed down to more detailed analyses as illustration 1 shows:

Illustration 1: Main Topics of the Marks & Spencer Analysis

1. Having identified the most critical areas a list of recommendations will be provided
before ending the report in form of a final conclusion.

2. Strategic Business Audit

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