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Unit 3: Rural Marketing Model
R.V. Bedi, N.V. Bedi, Rural Marketing, Himalaya Publishing. Notes
Rajagopal, Development of Agricultural Marketing in India Print well (Jaipur).
Shepherd, A. (1999), “A guide to maize marketing for extension officers”. Extension
Guide 1, Marketing & Rural Finance Service. FAO, Rome.
T.P. Gopal Swamy, Rural Marketing, Wheeler Publishing (New Delhi) 1998. CMIE
Report.
Online links ezinearticles.com/? Successful-Sales-Promotions-
www.rmai.in
www.world-agriculture.com/...marketing/rural_marketing.php
www.martrural.com
www.oppapers.com/.../rural-marketing-review-of-literature-page
www.cks.in/html/cks_pdfs/Rural%20Marketing%20Practices.pdf
www.remax-cornwall.ca/post/2009/09/17/rural.aspx
www.financialexpress.com/news/The...of-rural-marketing/407101/
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