Page 165 - DMGT547_INTERNATIONAL_MARKETING
P. 165

International Marketing




                    Notes          Clean payment method offers a relatively cheap and uncomplicated method of payment for
                                   both importers and exporters.

                                   There are basically two types of clean payments:
                                   1.  Advance Payment: In advance payment method the exporter is trusted to ship the goods
                                       after receiving payment from the importer.

                                   2.  Open Account: In open account method the importer is trusted to pay the exporter after
                                       receipt of goods.

                                   The main drawback of open account method is that exporter assumes all the risks while the
                                   importer get the advantage over the delay use of company’s cash resources and is also not
                                   responsible for the risk associated with goods.

                                   9.2.2 Payment Collection of Bills in International Trade

                                   The Payment Collection of Bills also called “Uniform Rules for Collections” is published by
                                   International Chamber of Commerce (ICC) under the document number 522 (URC522) and is
                                   followed by more than 90% of the world’s banks.
                                   In this method of payment in international trade the exporter entrusts the handling of commercial
                                   and often financial documents to banks and gives the banks necessary instructions concerning
                                   the release of these documents to the Importer. It is considered to be one of the cost effective
                                   methods of evidencing a transaction for buyers, where documents are manipulated via the
                                   banking system.
                                   There are two methods of collections of bill:
                                   1.  Documents against Payment D/P: In this case documents are released to the importer only
                                       when the payment has been done.
                                   2.  Documents against Acceptance D/A: In this case documents are released to the importer
                                       only against acceptance of a draft.

                                   9.2.3 Letter of Credit L/C

                                   Letter of Credit also known as Documentary Credit is a written undertaking by the importers
                                   bank known as the issuing bank on behalf of its customer, the importer (applicant), promising
                                   to effect payment in favour of the exporter (beneficiary) up to a stated sum of money, within a
                                   prescribed time limit and against stipulated documents. It is published by the International
                                   Chamber of Commerce under the provision of Uniform Custom and Practices (UCP) brochure
                                   number 500.
                                   Various types of L/Cs are:

                                   1.  Revocable & Irrevocable Letter of Credit (L/C): A Revocable Letter of Credit can be cancelled
                                       without the consent of the exporter. An Irrevocable Letter of Credit cannot be cancelled or
                                       amended without the consent of all parties including the exporter.
                                   2.  Sight & Time Letter of Credit: If payment is to be made at the time of presenting the
                                       document then it is referred as the Sight Letter of Credit. In this case banks are allowed to
                                       take the necessary time required to check the documents. If payment is to be made after
                                       the lapse of a particular time period as stated in the draft then it is referred as the Term
                                       Letter of Credit.





          160                               LOVELY PROFESSIONAL UNIVERSITY
   160   161   162   163   164   165   166   167   168   169   170