Page 223 - DMGT547_INTERNATIONAL_MARKETING
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International Marketing




                    Notes
                                          Philip Van Huisen, U.S.A.
                                          Goodys Family Clothing Inc., U.S.A.
                                          Associated Merchandising Corp., U.S.A.
                                          Blair Corporation, U.S.A.

                                          Roytex Inc., New Orleans, U.S.A.
                                          Tommy Hilfiger, U.S.A.
                                          Mother’s Work Inc., U.S.A.
                                          Asian American Partners, U.S.A.

                                          Nitches Inc., U.S.A.
                                     We have good relationship with the following consolidators:
                                          Expeditors International

                                          American Consolidators Service
                                          Maersk Logistics India Ltd.
                                          Fritz
                                          Panel Pina

                                          Orient Consolidation Service
                                     We have good relationship with the following Liners:
                                          Maersk India Ltd.

                                          American President Line
                                          Evergreen Shipping
                                          P&O Nedloyd
                                     Imports

                                     We handle import consignments like hangers, fabric, sewing machine and accessories
                                     from Hong Kong, Korea, Thailand, China and Colombo for major exporters in India. We
                                     have an excellent team headed by professionally qualified [Indian Customs] and experienced
                                     managers to lead our import department. We have a tremendous team to clear the
                                     consignment at the right time to our client in India; we have our own transport to deliver
                                     the goods after customs clearance at the door of our client.

                                     We remain in touch with our clients [importer] from Berthing of Vessel till the consignment
                                     is received by our clients in India. We have good rapport with customs and docks officials,
                                     which has contributed to KSR’s success. Over the years, KSR has proved its unwavering
                                     commitment to international standards. At every stage of forwarding, right from pre-
                                     allot up to sailing advice, KSR has developed handling and reporting systems that meet
                                     the stringent standards of overseas buyers.

                                     Question:
                                     Prepare a short briefing on above case study.

                                   Source: www.ksrindia.com




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