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Methodology of Research and Statistical Techniques                    Jovita Kaur, Lovely Professional University




                 Notes
                                                     Unit 2: Research Design




                                  CONTENTS
                                  Objectives
                                  Introduction
                                  2.1  Research Design—Meaning, Purpose and Principles
                                       2.1.1  Science, Theory and Research
                                       2.1.2  Research Design, Measurement and Operationalization

                                       2.1.3  Causal Modelling
                                       2.1.4  Sampling  Procedures
                                  2.2  Summary
                                  2.3  Keywords
                                  2.4  Review Questions

                                  2.5  Further Readings

                                Objectives

                                After studying this unit, you will be able to:
                                •   Define research design, measurement, and operationalization.

                                •   Explain causal modelling and sampling procedures.
                                •   Describe unobtrusive research and evaluation research.
                                •   Define science, theory and research.


                                Introduction

                                A plan for collecting and utilizing data so that desired information can be obtained with
                                sufficient precision or so that an hypothesis can be tested properly is called research design.
                                Research is any form of systematic and arranged investigation to organize facts or gather data,
                                and is often related to a problem that has to be solved. Research is the study of materials,
                                sources, and data in order to get conclusions. Any research is at the center of the process of
                                learning about the world, and it is important that people understand how “good” research is
                                organized. People depend on the accumulated knowledge and experience of the civilization.
                                Research is the process the civilization uses to construct further on the store of knowledge.

                                2.1    Research Design—Meaning, Purpose and Principles


                                Research is the process of finding out new data based on facts collected in ways that minimize
                                observer prejudice. Research project comprises a great variety of methods that can be used in
                                order to achieve goals. Sometimes, a research project is designed and worked on by a group
                                of investigators, management decision makers. In this situation collaboration plays a great
                                role in achieving understanding and thus, good results. Here, the proposal is used in order to
                                share the gained experience and find the most effective way of research conducting.


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