Page 68 - DLIS406_ACADEMIC_LIBRARY_SYSTEM

Unit 7: Training and Development Motivation

To increase the commitment level of employees and growth in quality movement, senior Notes
management team is now increasing the role of training. Such concepts of HRM require careful
planning as well as greater emphasis on employee development and long-term education.
Training is now the important tool of Human Resource Management to control the attrition
rate because it helps in motivating employees, achieving their professional and personal goals,
increasing the level of job satisfaction, etc. As a result training is given on a variety of skill
development and covers a multitude of courses.

7.1 Role of HRD Professionals in Training

This is the era of cut-throat competition and with this changing scenario of business; the role
of HR professionals in training has been widened. HR role now is:
• Active involvement in employee education

• Rewards for improvement in performance
• Rewards to be associated with self esteem and self worth
• Providing pre-employment market oriented skill development education and post employment

support for advanced education and training
• Flexible access i.e., anytime, anywhere training.

7.2 Job Enrichment

Job enrichment is an attempt to motivate employees by giving them the opportunity to use
the range of their abilities. It is an idea that was developed by the American psychologist
Frederick Hertzberg in the 1950s. It can be contrasted to job enlargement which simply increases
the number of tasks without changing the challenge. As such job enrichment has been described
as ‘vertical loading’ of a job, while job enlargement is ‘horizontal loading’. An enriched job
should ideally contain:
• A range of tasks and challenges of varying difficulties (Physical or Mental)

• A complete unit of work—a meaningful task
• Feedback, encouragement and communication.

7.2.1 Techniques

Job enrichment, as a managerial activity includes a three steps technique:
1. Turn employees’ effort into performance:
• Ensuring that objectives are well-defined and understood by everyone. The overall corporate
mission statement should be communicated to all. Individual’s goals should also be
clear. Each employee should know exactly how he/she fits into the overall process and
be aware of how important their contributions are to the organization and its customers.
• Providing adequate resources for each employee to perform well. This includes support
functions like information technology, communication technology, and personnel training
and development.
• Creating a supportive corporate culture. This includes peer support networks, supportive

management, and removing elements that foster mistrust and politicking.
• Free flow of information. Eliminate secrecy.

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