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'kSf{kd izcUèku
uksV vfHkizsj.kk dh 'kCnkoyh (Terminology of Motivation)
vfHkizsj.kk osQ lUnHkZ esa dbZ 'kCn iz;qDr fd, tkrs gSaA izk;% mudks Hkzeo'k ge ,d gh vFkZ esa iz;qDr djrs gSaA
ijUrq budk vFkZ fof'k"V gksrk gS] blfy, vfHkizsj.kk dh 'kCnkoyh dk Li"V vFkZ le>uk pkfg,A bu 'kCnksa dh
O;k[;k bl izdkj gSμ
1- izsjd (Motive)μO;fDr osQ vUnj mifLFkr euks'kkjhfjd n'kk,¡ tks fdlh dk;Z fo'ks"k dks izsfjr djrh gS
os izsjd dgykrh gSaA
2- izksRlkgu (Incentive)μizksRlkgu dk lEcUèk fuf'pr oLrqvksa ls gksrk gS ftudks izkIr djus osQ fy,
O;fDr iz;Ru djrk gSA bldk lEcUèk cká okrkoj.k ls gksrk gSA bldk y{; O;fDr dks fdlh fo'ks"k fn'kk
dh vksj vkdf"kZr djuk gSA
3- iz.kksnu (Drive)μiz.kksnu dk lEcUèk 'kkjhfjd vko';drkvksa ls gS O;fDr osQ tUe ls gh mldh 'kkjhfjd
vko';drk,¡ vkjEHk gks tkrh gSaA tSlsμHkw[k rFkk I;klA
4- vfHk#fp (Interest)μO;fDr vusd dk;ks± rFkk oLrqvksa esa ls fdlh fo'ks"k dk;Z rFkk oLrq dks gh ilUn
djrk gS vkSj mudh vksj vkdf"kZr gksrk gSA vU; dk;ks± rFkk oLrqvksa dks ilUn ugha djrk gSA
5- mRlqdrk (Curiosity)μmRlqdrk] vfHk#fp ls fHkUu gksrh gSA vfHk#fp esa p;u dh izo`fÙk gksrh gS tc
mRlqdrk esa O;fDr vUos"k.k rFkk mu ubZ oLrqvksa osQ lEcUèk esa tkuus osQ fy, iz;Ru djrk gS fd ftuosQ
lEcUèk esa mls dksbZ tkudkjh ugha gksrh gSA
6- y{; (Goals)μy{; vfUre ifj.kke osQ lEcUèk esa lwfpr djrk gS] ftldks O;fDr psru voLFkk esa izkIr
djus dk iz;kl djrk gSA
vko';drk dk vFkZ (Meaning of Need)
vko'drk dk rkRi;Z fdlh oLrq osQ vHkko dh vuqHkwfr ls gksrk gS ftlls euq"; dk lkekU; O;ogkj izHkkfor
gksrk gSA cukZM egksn; us ^vko';drk* dks bl izdkj ifjHkkf"kr fd;k gSμ
(”A need is the lack of something which is present, would trend to further the welfare of the
organism or of the species or to facilitate its usual behaviour.”)
tc rd vko';drk dh iwfrZ ugha gksrh gS thou esa ruko dh fLFkfr cuh jgrh gSA bl izdkj vko';drk dh èkkj.kk
vkSj muls lEcfUèkr rRo vfHkizsj.kk ls tqM+s jgrs gSaA izR;sd izdkj osQ O;ogkj osQ ewy eas vko';drk egRoiw.kZ
dk;Z djrh gSA bl izdkj O;fDr esa fufgr og 'kfDr tks O;fDr dks fdlh fo'ks"k izdkj osQ O;ogkj djus dks izsfjr
djrh gS mls vko';drk dgrs gSaA
^vko';drk,¡* nks izdkj dh gksrh gSaμ(1) 'kkjhfjd (Physiological) rFkk (2) ekufld (Mental)A blfy,
vfHkizsj.kk dh izÑfr euks&'kkjhfjd gksrh gSA 'kkjhfjd vko';drkvksa dh iwfrZ gksrs gh O;ogkj dk :i larqf"V esa
cny tkrk gS ijUrq euksoSKkfud vko';drk,¡ O;ogkj osQ fuèkkZj.k esa egRoiw.kZ dk;Z djrh gSaA budh lUrqf"V dHkh
Hkh iw.kZ :i esa ugha gksrh gSA vfèkdka'k O;fDr;ksa dk O;ogkj euksoSKkfud vko';drkvksa ls fu;fU=kr gksrk gSA
vfHkizsj.kk nsus okys ?kVd (Factors Accounting for Motivation)
tkWu ih- fMlsdks us vfHkizsj.kk nsus okys pkj ?kVdksa (Factors) dk foospu fd;k gSA ;g pkj ?kVd bl izdkj gSμ
1- mÙkstuk (Arousal)]
2- vkdka{kk (Expectancy)]
3- izksRlkgu (Incentive)] rFkk
4- n.M (Punishment)A
bu pkjksa ?kVdksa esa vkil esa ?kfu"B lEcUèk gksrk gSA , f'k{k.k esa vfHkizsj.kk nsus dh fØ;k,¡ ekuh tkrh gSaμ
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