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Methodology of Social Research

notes ethnologist’s natural characteristics affect the value of research, that is why some important principles
should be followed to design sampling data, to observe and to record.
y While studying any group, its representative meaning and talk patterns should be connected
together and seen.
y Any fact should be investigated with subject focussed point of view. Difference between daily
activities of reality and scientific beliefs should be maintained.
y efforts should be made to establish relations of representatives of group and its meaning with
social relations.
y record should be kept of the behaviour of the people of the group or community.
y Changes in the process of study and various stages of stability should be made clear.
y representational work should be considered to be a part of interactive work.
y To be saved from sudden clarification, hypotheses must be used.

20.2 summary

y Through ethnography field-work, man does a scientific study of social incidences and
communities.
y Usually ethnology methodology should not be evaluated from philosophical point of view.
y there is need to be saved from maintaining false professional reputation and from possibly
sharp results.

20.3 Keywords

1. Ethnography field-work—Primarily, knowledge about the fields of cultural study,
economic work, education, folk tales, religious studies, Geography, history etc. is called
ethnography.

20.4 review Questions
1. What do you know about the subject of ethnography? Describe.
2. Ethnographer first and foremost records data of which things?
3. What is the difference found between daily activities of reality and scientific beliefs?

answers: self assessment
1. Career 2. Efficiency 3. Ethnologist.

20.5 Further Readings

Books 1. Social Survey and Research-Vandana Vohra, Radha Publication.
2. research Methodology-Dr. Ganesh Pandey, Arun Pandey, radha
Publication.

156 loVely professional uniVersity