Page 322 - DMGT404 RESEARCH_METHODOLOGY

Research Methodology

Notes of reasons for the behavior of informants or of their attitudes. This is serious maltreatment of
data that needs correction.
The following must be avoided while preparing a report:

 The inclusion of careless, inaccurate, or conflicting data.
 The inclusion of outdated or irrelevant data.
 Facts and opinions that are not separated.
 Unsupported conclusions and recommendations.

 Careless presentation and proofreading.
 Too much emphasis on appearance and not enough on content.

Self Assessment

Fill in the blanks:
16. In a report there must be …………….in margins and spacing.

17. Aim must be logical and ……………in the report presentation
14.7 Summary

 A report is a very formal document that is written for a variety of purposes, generally in
the sciences, social sciences, engineering and business disciplines.

 The most important aspect to be kept in mind while developing research report, is the
communication with the audience.

 Report should be able to draw the interest of the readers. Therefore, report should be
reader centric.
 Other aspect to be considered while writing report are accuracy and clarity.

 The point to be remembered while doing oral presentation is language used, Time
management, use of graph, purpose of the report, etc. Visuals used must be understandable
to the audience.

 The presenter must make sure that presentation is completed within the time allotted.
Sometime should be set apart for questions and answers.
 Written report may be classified based on whether the report is a short report or a long
report. It can also be classified based on technical report or non technical report.
 Written report should contain title page, contents, executive summary. Body, conclusions
and appendix. The last part is bibliography.
 The style of the report should be simple and to the essentials.
 There should not be endless description in report writing and qualitative data is not to be
excluded.
14.8 Keywords

Appendix: The part of the report whose purpose is to provide a place for material which is not
absolutely essential to the body of the report.

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