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Strategic Management




                    Notes          4.  “Operations management is the core function of any organisation”. Justify
                                   5.  Why is choice of equipments to be used in business a major strategic decision?
                                   6.  “It is necessary to have personnel  strategies in  place in  order to  make other strategies
                                       successful.” Comment

                                   7.  Critically analyse staffing and training as strategies decisions.
                                   8.  Evaluate the importance of effective marketing and R&D strategies.
                                   9.  “The key to successful survival of an enterprise is how efficiently the production activity
                                       is managed.” Discuss

                                   10.  How does obsolescence of the product line affect the organisation?

                                   Answers: Self  Assessment

                                   1.  Business                          2.   Policies
                                   3.  cash                              4.   marketing  mix
                                   5.  operation                         6.   subcontracting
                                   7.  investment                        8.   inventory  management

                                   9.  Staffing                          10.  employee  development

                                   13.9 Further Readings




                                   Books       Azhar Kazmi, Strategic Management and Business Policy, 3  Edition, Tata McGraw
                                                                                            rd
                                               Hill
                                               C Appa Rao, B Parvathiswara Rao and K Sivaramakrishna, Strategic Management
                                               and Business Policy, Excel Books
                                                                                              th
                                               Hill and Jones, Strategic Management: An Integrated Approach, 6  Edition, Biztanatra/
                                               Cengage



                                   Online links  http://www.kulzick.com/funcstrat.htm

                                               http://www.allbusiness.com/business-planning-structures/business-plans/
                                               2524-1.html
                                               http://www.businessreviewusa.com/business-features/leadership/human-
                                               resources-guide-effective-hr-strategies


















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