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Strategic Management
Notes 4. “Operations management is the core function of any organisation”. Justify
5. Why is choice of equipments to be used in business a major strategic decision?
6. “It is necessary to have personnel strategies in place in order to make other strategies
successful.” Comment
7. Critically analyse staffing and training as strategies decisions.
8. Evaluate the importance of effective marketing and R&D strategies.
9. “The key to successful survival of an enterprise is how efficiently the production activity
is managed.” Discuss
10. How does obsolescence of the product line affect the organisation?
Answers: Self Assessment
1. Business 2. Policies
3. cash 4. marketing mix
5. operation 6. subcontracting
7. investment 8. inventory management
9. Staffing 10. employee development
13.9 Further Readings
Books Azhar Kazmi, Strategic Management and Business Policy, 3 Edition, Tata McGraw
rd
Hill
C Appa Rao, B Parvathiswara Rao and K Sivaramakrishna, Strategic Management
and Business Policy, Excel Books
th
Hill and Jones, Strategic Management: An Integrated Approach, 6 Edition, Biztanatra/
Cengage
Online links http://www.kulzick.com/funcstrat.htm
http://www.allbusiness.com/business-planning-structures/business-plans/
2524-1.html
http://www.businessreviewusa.com/business-features/leadership/human-
resources-guide-effective-hr-strategies
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