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Unit 6: Marginal Costing and Absorption Costing
Following are the important areas of decision-making or applications of marginal costing: Notes
1. Fixation of Price,
2. Decision to Make or Buy,
3. Selection of a Profitable Product Mix,
4. Decision to Accept a Bulk Order,
5. Closure of a Department or Discontinuing a Product,
6. Maintaining a Desired Level of Profi t, and
7. Evaluation of Performance.
6.9.1 Determination of Sales Mix
In the market, dealership is offered by the various companies to the individual intermediaries
in promoting the sale of products. Before reaching an agreement with the company to act as
a dealer, normally every individual considers the profitability of the product mix offered by
the firm. For example, There are two different companies brought forth their advertisements in
offering the dealership to the individual trading firms viz. HCL and IBM.
The profi tability under the dealership banner should be appropriately considered prior to take
decision. To take rational decision, the firm should compare the profitability of both different
dealerships of two different giant industrial brands. The greater the share of the profi tability in
volume will be selected and vice-versa.
Example: From the following information has been extracted of EXCEL Rubber Products
Ltd:
Direct materials A ` 16
Direct Materials B ` 12
Direct wages A 24 Hrs at 50 paise per hour
Direct wages B 16 Hrs at 50 paise per hour
Variable overheads 150% of wages
Fixed overheads ` 1,500
Selling price A ` 50
Selling price B ` 40
The directors want to be acquainted with the desirability of adopting any one of the following
alternative sales mixes in the budget for the next period:
1. 250 units of A and 250 units of B
2. 400 units of B only
3. 400 units of A and 100 units of B
4. 150 units of A and 350 units of B
State which of the alternative sales mixes you would recommend to the management?
Solution:
The first step is to determine the contribution margin per unit of A and B
The determination of the contribution of product A and B are through the preparation of Marginal
costing statement.
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