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Unit 4: Sales Strategy Formulation




                      www.ogilvypr.com                                                          Notes
                      www.marketingteacher.com/.../lesson_personal_selling.htm
                      www.oapindia.com/
                      www.emarketer.com/Article.aspx?R=1007251

                      www.admedia.org







































































                                           LOVELY PROFESSIONAL UNIVERSITY                                   57
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