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Accounting for Managers




                    Notes          Debtors Turnover Ratio

                                   This ratio exhibits the speed of the  collection process of the  firm in  collecting the overdues
                                   amount from the debtors and against Bills receivables. The speediness is being computed through
                                   debtors velocity from the ratio of Debtors Turnover Ratio.
                                                         Net Credit Sales   Net  Credit Sales
                                   Debtors Turnover Ratio =           or
                                                        Average Debtors  Debtor + Bills Receivable




                                     Notes       Standard norm of the ratio:
                                     Higher the ratio is better the position of the firm in  collecting the  overdue means the
                                     effectiveness of the collection department and vice-versa.
                                   Debtors velocity: This is  an extension of the  earlier  ratio to denote the  effectiveness of the
                                   collection department in terms of duration.
                                                   365 days /52 weeks /12 months
                                   Debtors Velocity =
                                                       Debtor Turnover Ratio




                                     Notes       Standard norm of the ratio:
                                     Lesser the duration shows greater the effectiveness in collecting the dues which  means
                                     that the collection department takes only minimum period for collection and vice-versa.


                                          Example: Sundaram & Co. Sells goods on cash as well as credit basis. The following
                                   particulars are extracted from the books of accounts for the calendar 2010:
                                                          Particulars
                                    Total Gross sales                                                 2,00,000
                                    Cash Sales (included in above)                                      40,000
                                    Sales Returns                                                       14,000
                                    Total Debtors                                                       18,000
                                    Bills Receivable                                                    4,000
                                    Provision for Doubtful Debts                                        2,000
                                    Total Creditors                                                     20,000

                                   Calculate average collection period.
                                   Solution:

                                   To find out the average collection period, first debtors turnover ratio has to computed
                                                                Net Credit Sales
                                      Debtors Turnover Ratio =
                                                            Bills Receivable + Debtors
                                            Net Credit Sales = Gross Sales – Cash Sales – Sales Return
                                                          = 2,00,000 – 40,000 – 14,000 = 1,46,000






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