Page 301 - DMGT546_INTERNATIONAL_TRADE_PROCEDURE_AND_DOCUMENTATION

International Trade Procedures and Documentation

Notes Communication Tools: Supply chain management can now take advantage of streamlined
collaboration via the Internet. Web conferences, online meetings and email correspondence
are just a few ways to contour effective communication processes. Through the use of
these communication tools, logistics managers can readily address the concerns and
demands of their business partners and consumers with ease and execute sound logistics
practices that will enhance their overall operations in the logistics supply industry.

Self Assessment

Fill in the blanks:
11. Electronic logistics is use of web-based technologies to support ............................. and
transportation management processes.
12. The biggest benefit shippers enjoy as far as e-logistics is concerned, is ..................... and
tracing the cargo.
13. One main element of web-based logistics supply management is ........................,
14. The Internet gives logistics supply managers the opportunity to reach out to thousands of
contingent business partners worldwide through ............................. networking
15. The main benefits of ......................................... are reduced production and distribution costs
for the carriers.

14.4 Summary

Technology is changing at a very fast pace.
Various aspects of electronic business such as e-procurement, e-marketing, e-logistics use
a number of technology products. The life cycle of technology products is very short.
We are living in a knowledge-driven era, where everyone has access to information
thanks to internet and a variety of other sources of information.

However, the market is dominated by those, who translate information into knowledge
and use the knowledge to improve productivity and efficiency of their enterprises.

India is enjoying an enviable position because of its leadership in the area of information
technology.
A number of business solutions are developed in India for world wide applications.
However, such applications take a long time to be implemented in India itself.

14.5 Keywords

Affiliate Marketing: a marketing practice in which a business rewards one or more affiliates for
each visitor or customer brought about by the affiliate’s own marketing efforts.
Electronic Logistics: This is use of web-based technologies to support warehousing and
transportation management processes.
Email Marketing: involves directly marketing a commercial message to a group of people using
electronic mail.
E-procurement: Electronic Procurement (also known as e-procurement) is a way of using the
Internet to make it easier, faster, and less expensive for businesses to purchase the goods and
services they require.

296 LOVELY PROFESSIONAL UNIVERSITY