Page 133 - DMGT550_RETAIL_MANAGEMENT

Retail Management Anand Thakur, Lovely Professional University

Notes Unit 8: Human Resource Management in Retail

CONTENTS
Objectives
Introduction

8.1 Human Resource Management in Retailing
8.1.1 Strategic Objective of Human Resource Management in Retail
8.1.2 Factors Influencing Designing of Organisational Structure
8.2 Organisation Structure in Indian Retail Scenario

8.3 Human Resource Aspects in Retailing
8.4 Human Resource Functions in Retailing
8.5 Tasks Performed in a Retail Firm
8.5.1 Strategic Management
8.5.2 Merchandising Management
8.5.3 Store Management

8.5.4 Administrative Management
8.6 Long-term and Short-term HR Planning
8.7 Part Time Employment
8.8 Other Important Aspects of Human Resources

8.8.1 Motivation
8.8.2 Concept of Performance Appraisal
8.9 Summary
8.10 Keywords
8.11 Review Questions
8.12 Further Readings

Objectives

After studying this unit, you will be able to:
 Describe the significance of human resource management in retail
 Identify different areas of retailing where human resources play a critical role

 Explain the meaning and application of various HR related terminologies
Introduction

Managing employees of an organisation was earlier termed as personnel management. However
over a period of time with the growth in consciousness amongst the employer community,
employs but the status of a vital resource. Thus this was termed as human resource management.
Humans found a vital resource for any business. As an old adage that business always runs by

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