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Management Information Systems




                    Notes

                                     Notes  The key enabler for BPR is IT. IT serves as the disruptive technology that allows
                                     generalists to do the work traditionally performed by specialists, enables everyone to
                                     make decisions (as opposed to managers making all the decisions), and offers shared
                                     databases that allow direct access to the same information regardless of functions.

                                   13.2.2 Implications of Business Process Reengineering

                                   Undoubtedly, Michael Hammer has garnered most of the BPR press because of the radical
                                   rhetoric with which he communicates. However, the ideas expressed by Hammer (and later
                                   Hammer and Champy) are similar to the new business process redesign concepts of Davenport
                                   and Short. They agree that the processes should be transformed holistically rather than by fixing
                                   bottlenecks in small increments. Furthermore, they agree on the essential role IT should play in
                                   business process transformation. Most importantly, their ideas point to a formulation of the
                                   process enterprise that is different from the functional hierarchical organization with which
                                   corporations  had  been  aligned.  In  their  writings,  the  founders  of  BPR  have  repeatedly
                                   demonstrated the poor coordination of functional organizations and the superiority of process
                                   organizations in coordination and in achieving performance gains. In its most radical form, the
                                   process enterprise is one that eliminates functional structure in favor of an exclusive process-
                                   based structure. The more realistic approach for becoming a process enterprise is to have a
                                   matrix  structure  of  process-hierarchy  and  functional-hierarchy.  Table  13.1  illustrates  the
                                   differences between process organization versus functional organization.
                                   As illustrated above, process enterprise holds the promise of being more responsive to market
                                   requirements, and it is suited for companies that offer differentiated products/services rather
                                   than competing on cost alone. However, organizational realignment by itself does not result in
                                   improvements. Organizational realignment has to be accompanied by change in management
                                   practices and mindsets. A 1996 Harvard Business Review article by Ann Majchrzak and Qianwei
                                   Wang of University of Southern California presents data supporting this viewpoint.

                                                     Table 13.1: Functional versus Process Organization

                                                         Functional Organization          Process Organization
                                     Work Unit               Department                        Team
                                     Key Figure   Functional Executive                Process Owner
                                      Benefits   Functional excellence                Responsive to market
                                               Easier work balancing because workers have   requirements
                                               similar skills                         Improved communication and
                                               Clear management direction on how work should   collaboration between different
                                               be performed                           functional tasks
                                                                                      Performance measurements
                                                                                      aligned with process goals
                                     Weaknesses   Barrier to communication between different   Duplication of functional
                                               functions                              expertise
                                               Poor handover between functions that affects   Inconsistency of functional
                                               customer service.                      performance between processed
                                               Lack of end-to-end focus to optimize   Increased operational
                                               organizational performance             complexity
                                      Strategic   Support cost leadership strategy    Supports differentiation
                                       Value                                          strategy





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