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Unit 3: Behavioural Considerations




               The internal control style reduces dysfunctional “game playing” and encourages quick  Notes
               reporting of problems, since a more open atmosphere is created. On the other hand, this
               style may lead to establishment of goals that can easily be met and therefore there is no
               outward pressure for above average performance.

               The internal control style leads to the following control system characteristics:
               (a)  Infrastructure: Responsibilities are pushed down the organisation to those closest to
                    problems and cuts “red tape” out of organisation. In this style there is no necessary
                    of centralized control but confidence is placed in the trustworthiness and motives of
                    the managers. This style also leads to development of profit center concept.
               (b)  Rewards: Bonuses are paid in relation to performance against plan and competition
                    is encouraged among executives.
               (c)  Communication  and  Integration:  This  style  leads  to  extensive  performance
                    communications and  consultative approach  to  knit  the organisation  together.
                    Emphasised teamwork in problem solving and harmony in conflict resolution. Top
                    managers are rotated to eliminate boredom and provincial vision.

          3.   Mixed Control Style: Mixed Control Style includes a wide spectrum of styles consisting of
               combination of the two extreme styles. It seeks participation without abandoning central
               direction. The rewards are based on performance both objective and subjective measures.
               The atmosphere is open but there is also insistence that performance attain certain levels.
               This style has the following characteristics:
               (a)  Infrastructure: Normally analytical approach to decision-making and management
                    is used. In  such a situation, this is considerable  latitude given to the  operating
                    divisions. But the top management possesses strong analytical power and chooses
                    subordinates with similar analytical and strategic skills. Normally, in such a situation,
                    there is relatively small staff at headquarters and therefore they don’t seek multiple
                    sources of inputs on operations.

               (b)  Rewards: In this case the best people are hired and promoted.
               (c)  Communication and integration: Numerous small meetings are used to obtain all the
                    information required by the top management and to solve problems.
               (d)  Control Process: Normally, financial plans are made yearly and updated monthly
                    and quarterly. Weekly performance reports against plan and cash flow statements
                    are  also prepared.  Some  top  management  makes  extensive  use  of  return  on
                    investment, as performance criteria but number of reports sought is less.

               (e)  Comments and conclusions: From the above, it can be seen each control style has a set
                    of mutually supportive systems that are consistent with it. Management must ensure
                    that it attains a certain level of internal consistency between its control styles and
                    the remainder of the control system.


                 Example:  An  external control  style would  be inconsistent with the use of loose  or
          unreliable performance measures.
          Finally, managerial style should be adapted to the type of people who are being controlled. If
          the employees show a high level of commitment, or if the task is very complex and difficult to
          measure appropriately, it would probably be dysfunctional to use external style exclusively.






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