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Jovita Kaur, Lovely Professional University                                      Unit 4: Area of Planning




                               Unit 4: Area of Planning                                            Notes




            CONTENTS
            Objectives
            Introduction
            4.1  SWOT Analysis

                 4.1.1  Matching and Converting
                 4.1.2  Internal and External Factors
                 4.1.3  Use of SWOT Analysis
                 4.1.4  Criticism of SWOT
                 4.1.5  SWOT-Landscape Analysis
                 4.1.6  Corporate Planning

                 4.1.7  Marketing
            4.2  Systems Approach
            4.3  Planning Tool—MBO
                 4.3.1  Implementing an MBO Program

            4.4  Planning of Library Building and its Interior
            4.5  Summary
            4.6  Keywords
            4.7  Review Questions
            4.8  Further Readings


          Objectives

          After studying this unit, you will be able to:
          •    Understand the SWOT analysis

          •    Know about the matching and converting
          •    Describe the corporate planning
          •    Explain the system approach

          •    Discuss the planning tool-MBO.

          Introduction


          Technical Instructions (TI) describe the Area Development Planning (ADP) and Site Planning
          processes to be used in preparing plans for construction drawings. The instructions are intended
          to be used by those individuals given the responsibility for site planning which includes site
          selection, site development, and site design. The planning procedures that occur in developing
          a project are described in these instructions. The procedures described are sound and provide
          a logical process to the end result.


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