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Unit 22: Application of Educational Management in Administrative Areas

22.1 Areas of Educational Administration Notes

Ordway Tead has laid down the scope of general administration under five areas, viz. Production,
Assuring Public Use, Finance and Accounting, Personnel and Coordination. Applying these five
areas to the field of education, we get the following scope of educational administration :
(1) Production : lt refers to the social activity of work for which an organisation is set up. In
education it means realization of the goals of education which have been set up by society.
Educational administration has, therefore to interpret the aims of education to the educational
workers so that they may scope the final product of education (the achievement of the pupils)
in the desired form and shape.
(2) Assuring Public Use : It means that the activity and the product, of the efforts of the organisation,
the goals and services are produced, must be such that they are acceptable to the public and of
use and benefit, because it is for this that the public has set up the organisation. It is the business
of educational administration to define the operations needed, to make them known and to
promote them so that the final educational product is good for public use.
(3) Finance and Accounting : It refers to the receipt and disbursement of money invested in the
activities of the organisation. Educational administration is also concerned with receiving and
spending money necessary for the operation and activities of the educational machinery. It
should record and measure the monetary and other resources invested in the educational
enterprise and also evaluate the inputs and outputs.
(4) Personnel : It is the framing and operation of policies and procedures for recruitment of workers
and maintenance of goodwill and personal relationship among them in order to ensure fullest
interest, cooperation, morale and loyalty of all the persons working in the organisation. This is
specially important for the educational enterprise where the whole work is centred round the
impact of one type of human beings, the teachers, upon another type of human beings, the
students. The scope of educational administration, therefore, spreads over the personnel.
(5) Coordination : It is an important activity of educational administration. It ensures the close
inter-relation and integration of all the functional activities of the organisation such as personnel,
finance and production of desired results. Such integration has to be brought about not only of
the structure of the organisation but also of the attitudes and efforts of the workers, so that all
of them pull together in the direction of the desired goals and achieve them.

Application of educational management in administrative area internal administration is
the system under which the headmaster of a school manages and directs the day-to-day
programmes and activities with the help of his colleagues and students in accordance
with the general rules and regulations laid down by the Education Department.

22.2 Scope of Aspects

(1) Legal Structure : It refers to the laws that have to be passed and rules and regulations that have
to be framed in order to determine the agencies of education, their types, powers and standards
of educational institutions to be run by them, to prescribe authority and control to fix up
responsibility and obligations, to decide the question of decentralisation of management and to
set up organisational and administrative machinery.
(2) Pupils : These are the centre of the educational enterprise. It is for them that the entire process
of education and its constituents exist. It is, therefore, necessary determine the individual and
social purposes and procedures of their education is accordance with their needs, interests and

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