Page 151 - DCAP307_PLANNING_AND_MANAGING_IT_INFRASTRUCTURE

Unit 8: e-Business

improving customer service and reducing costs related to all these functions. With regard Notes
to the Manufacturers’ Index, the Association of Danish Furniture Industries may want to
collect evidence on the e-business practices and needs of firms listed, in order to make the
portal even more valuable for customers and furniture firms.
Questions

1. Discuss how small firms can use the Internet for customer service and marketing.
2. How to make a portal more valuable for customers and furniture firms? Discuss.

Source: http://ec.europa.eu/enterprise/archives/e-business watch/studies/case_studies/documents/
Case%20Studies%202004/CS_SR05_Crafts_1-AkselKjersgaard.pdf

8.5 Summary

E-business is a term used to describe businesses run on the Internet, or utilising Internet
technologies to improve the productivity or profitability of a business.
E-Business presents a broader dimension of eCommerce as it represents the use of electronic
technology, especially web and other network technology, for business.

The business-to-business (B2B) group includes all applications intended to enable or
improve relationships within firms and between two or more companies.
An earlier and much more limited kind of online B2B prior to the Internet was Electronic
Data Interchange (EDI), which is still widely used.
Business-to-consumer (B2C) is an Internet and electronic commerce (e-commerce) model
that denotes a financial transaction or online sale between a business and consumer.
Customer to Customer (C2C), sometimes known as Consumer to Consumer, e-commerce
involves electronically-facilitated transactions between individuals, often through a third
party.
C2C is expected to increase in the future because it minimises the costs of using third
parties.
To bridge the gap between government and citizens, to provide effective and efficient
services, to increase productivity and to extend other benefits to its citizens, the
governments of various countries introduced e-Governance applications.

8.6 Keywords

B2B: The business-to-business (B2B) group includes all applications intended to enable or improve
relationships within firms and between two or more companies.
B2C: Business-to-consumer (B2C) is an Internet and electronic commerce (e-commerce) model
that denotes a financial transaction or online sale between a business and consumer.

C2C: Customer to Customer (C2C), sometimes known as Consumer to Consumer, e-commerce
involves electronically-facilitated transactions between individuals, often through a third party.
E-business: E-business is a term used to describe businesses run on the Internet, or utilising
Internet technologies to improve the productivity or profitability of a business.
E-Commerce: E-commerce (electronic commerce or EC) is the buying and selling of goods and
services on the Internet, especially the World Wide Web.

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