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Unit 7: Documentation and Security Testing
8. Online Help
9. Tutorials, Wizards, and Computer Based Training
10. Samples, Examples, and Templates
11. Error Messages
Packaging Text and Graphics
Packaging text and graphics are the text and graphics that are printed on the package of a product. The
user receives a software or a hardware product inside a package. This package can be made using a box,
carton, wrapped with paper or plastic, and so on. This packaging makes sure that the product inside it
is well protected. The text and graphics used on the box or packaging conveys information such as
company and product name, company logo, manufacturing data, and so on. The text style of each
organization varies from one organization to another and also from one product to another. The kind of
content and placement of content must be checked before it is printed on the package since this conveys
the primary information to the users about the product.
The mobile phones are usually packed and sold in a box. These boxes not only
contain the mobile phone but also the accessories such as USB connector,
mobile charger, ear phones, and so on. User manual and mobile suite CD are
the two other important things that come with the mobile phone package.
Some information related to the mobile can also be seen on the package.
While handling the package or the cartons, it is very important to provide clear
instructions on how to open it, since the packaging technique used to pack the
product inside the cartons is based on the design of the box. For example, where to
cut the package to open the seal, whether to use scissors or blade to open the
package, which is the top and bottom sides of the carton box, and so on.
For software products, the package graphics include screen shots of the software, images of special
features of the software, system requirements to run the software, copyright information, and so on.
Usually, on the front side of a software compact disc (CD) cover you can see
the product name or code, name or logo of the organization which has
developed the software, name or logo of the distributor, and so on. On the
rear end of the cover, you can see major features of the software, copyright,
price tag, and so on. Some mention the basic system requirements to install
and run the software.
Marketing Material
Marketing collaterals help a product to sell in the market. Information that is presented on such
collaterals should be informative and accurate. It serves as an important tool to convey the most
important and attractive feature of the product. The information makes the user aware of the product’s
existence in the market and its special features. This information needs to be correct and has to be
provided in an attractive manner, because it should create an interest in the customer or end user to buy
the product.
The pop up online advertisements that appear on the Web page comes with
the list of features of the product. These advertisements are targeted to
generate interest in the end users to check for other features and purchase the
product and hence the content has to be accurately tested.
The sales agent uses the marketing materials to provide the customer or end user with an overview on
the product. This will help in promoting the product to the users who are not aware of the product.
When you visit an electronic store, the sales agent will give you a handout of a
product which provides some of the key features of the product. This
information helps you to know about the product quickly.
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