Page 151 - DMGT304_EVENT_MANAGEMENT

Event Management

Notes 9. personality 10. face-to-face
11. True 12. True
13. False 14. True
15. True

6.10 Further Readings

Books Allen, J. (2000). Event Planning: The Ultimate Guide to Successful Meetings,
Corporate Events, Fundraising Galas, Conferences, Conventions, Incentives,
and Other Special Events. Toronto, Ontario, Canada: Wiley.

Astroff, M. T., and J. R. Abbey (1995). Convention Sales and Services, 4th ed.
Cranbury, NJ: Waterbury Press.
Baldridge, L. (1993). Letitia Baldridge’s New Complete Guide to Executive Manners.
New York: Rawson Associates, Maxwell Macmillan International.
Batterberry, A. R. (1976). Bloomingdale’s Book of Entertaining. New York:
Random House.
Bergen, M. T. (1988). How to Have Fun at Work: The Complete Employee
Services/Recreation Handbook. Crete, IL: Abbott, Langer & Associates.

Online links http://www.articlesbase.com/marketing-articles/av-overview-of-event-
management-904492.html

http://en.wikipedia.org/wiki/Event_management
yellowpages.sulekha.com/Delhi
http://www.eventmanagement.in/

http://www.leoisaac.com/evt/index.htm
http://media.wiley.com/product_data/excerpt/36/EHEP0008/EHEP000836-
1.pdf

http://www.csu.edu.au/__data/assets/pdf_file/0015/50190/Event_Guide.pdf

146 LOVELY PROFESSIONAL UNIVERSITY