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Unit 9: Staffing

Service professionals are much more than just smiling faces. They are an elite collection of Notes
attractive, talented, and intelligent people, hand-picked for their experience and professionalism
in service and hospitality.
Following are some of the essential services provided by them:

Serve food and drink
Attract clientele
Greet customers

Distribute literature
Demonstrate product

Hand out samples
Promotional efforts can also be well-served by event staff.

Examples: The various promotional services include:
Brand ambassadorship

Buzz marketing
Entertainment marketing
Event Marketing

Experiential Marketing
Guerilla Marketing
Product Sampling

Street teams
Surveys etc.

9.7 Volunteering

Volunteering is generally considered an altruistic activity, intended to promote good or improve
human quality of life. It is considered as serving the society through own interest, personal
skills or learning, which in return produces a feeling of self-worth and respect, instead of
money. Volunteering is also famous for skill development, to socialize and to have fun. It is also
intended to make contacts for possible employment or for a variety of other reasons.

Volunteering takes many forms, and can be performed by anyone with own set of skills. Many
volunteers are specifically trained in the areas they work in, such as medicine, education, or
emergency rescue. Other volunteers serve on an as-needed basis, such as in response to a natural
disaster or for a beach-cleanup.

9.7.1 Types

Skills-based volunteering: Skills-based volunteering is leveraging the specialized skills and
talents of individuals to strengthen the infrastructure of non-profits, helping them build and
sustain their capacity to successfully achieve their missions. This is in contrast to traditional
volunteering, where specific training is not required.

LOVELY PROFESSIONAL UNIVERSITY 207